Sony now has five slimmer Bravia HDTVs to sell to its consumers. The quintet of televisions range from 20% slimmer than last year’s Bravia models (50-inch KDS-50A3000, the 55-inch KDS-55A3000 and the 60-inch KDS-60A3000 all fall within that spectrum) to 40% (the jumbo-sized 60-inch KDS-Z60XBR5 and 70-inch KDS-Z70XBR5 are here.)
Updates to the technology include a greater color display range of 1.8 times the previous models capabilities and four modes of Motionflow 120Hz high frame rate technology that you can change to fit the picture that you’re watching. Theater Mode will adjust the set to deliver an experience more like the one you get going to the cinema while PhotoTV HD mode tweaks the color, sharpness and gradient so that your viewing of digital photos will be crystal clear and ultra-sharp. All five of the screens can support 1080p input capability via HDMI, component, and PC inputs (with supporting PC graphics cards) for an outstanding picture.
All of the five new Bravias will also have Sony’s Digital Media Extender which allows you to stream digital content in a snap from the internet from sites like AOL, Yahoo! and Grouper, as well as Sony Pictures Entertainment and Sony BMG Music. The KDS-50A3000, KDS-55A3000 and KDS-60A3000 Bravias will ship to stores in August and retail around $3,000, $3,300 and $3,500 respectively. The new KDS-Z60XBR5 and KDS-Z70XBR5 will arrive this fall and retail for about $5,000 and $6,000.
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